March 3, 2024


We Do Fine Home

Step Inside This Fashion Insider’s Cozy London Row House

It’s only fitting that a stucco eagle looms over the portico to the household of Alison Loehnis, an American powerhouse in London. “Actually it is a very British eagle,” notes the fashion executive, president of Luxury and Vogue at Internet-a-Porter, Mr Porter, and The Outnet. Two a long time back, her relatives of four landed at the Georgian row household, established on a 19th-century backyard sq. with ionic colonnades and aquiline statuettes. Attributed to Scottish landscape architect John Claudius Loudon, the home is a single of many allegedly designed to property Wellington’s returning victorious officers.

The London dwelling of Alison Loehnis, the president of Luxurious and Trend at Net-a-Porter, Mr Porter, and The Outnet, was developed by De Rosee Sa in the drawing room, Picasso prints, Vaughan table lamp, Arne Hovmand-Olsen chairs, and Paolo Moschino LTD. sofa cloth.

Simon Brown

Materials by Soane, Romo, and Colefax and Fowler mingle in the most important bedroom Massimo Vitali photograph.

Simon Brown

The homing intuition for the Loehnis household was also solid. Her husband, Alexander, who works in financial communications, grew up on the square and took Loehnis to see his childhood home early in their marriage. “It was a tucked-absent key oasis, with a fantastic perception of privateness however by some means group,” she recollects.

When their existing house came up for sale, Loehnis appeared past insensitive interventions to see wonderful bones and proportions. Claire Sa and Max de Rosee of the architecture-and-design and style studio De Rosee Sa revived the house’s classical character, improving Georgian moldings and architraves and restoring significantly of the first format. On the decrease floor, a narrow garage became a boot place that qualified prospects to the pantry and kitchen area, freeing the official entrance from every day mess. (“I like warmth but not clutter,” Loehnis notes.) Dropping the current rear extension, meanwhile, permitted for a kitchen area and relatives room (they connect with it the “snug”) across a single level.

The kitchen area opens on to a dining area with a De Rosee Sa table and 1960s chairs by Arne Wahl Iversen.

Simon Brown

Tuppy comes from the backyard garden, built with tulip landscapes desk and chairs by Jo Alexander.

Simon Brown

Cubisme Earthenware Box


Aria Smaller Marble and Brass Box

Kelly Wearstler

Ebony, Leather and Stainless Steel Bar Established

Lorenzi Milano

Settling into one of two Arne Hovmand-Olsen lounge chairs in her drawing area, Loehnis recounts the decorating method. “This place is a superior example of factors discovered at auction in lockdown—the late-1800s French console, the travertine table.” Picasso prints flank the hearth, sustaining a symmetry which is in keeping with the Georgian persuasion. Meticulous mementos blend in, among the them finds from John Martin (a beloved gallerist) and clusters of rocks collected in Pantelleria. “My husband and daughter scavenge for them for hrs on finish.” Italy reappears in the couple’s bed room with a huge-scale photograph by Massimo Vitali.

Web Maintain Substantial Pebble Bowl

Vanderohe Curio

Swirl Medium Recycled Marble Vase

Tom Dixon

Capri Dolce Vita by Cesare Cunaccia


Juniper Berry Medium Scented Candle

LOEWE House Scents

“My interiors tastes are broader than my style,” notes Loehnis, the photo of relaxed composure. “I’m much more inclined to go coloration.” Shades intensify during the household, with a grenache guest tub and a moody blue library that was prepared as a family hangout until eventually a significant Zoom program transformed it into her personal workspace. Alexander got his individual oak-paneled “thinking box,” although a further place upstairs was reconfigured into a study for their son. The full household and extra can gather at the dining room’s bespoke De Rosee Sa lacquered desk, which not too long ago prolonged to seat 14 for her inaugural “Americans and pals in London” Thanksgiving. The functional decrease stage runs into the rear lawn, from which the family’s Norfolk terrier, Tuppy (as in Tuppence), bounds. De Rosee Sa worked with Tulip Landscapes to build a traditional rectangular backyard garden, with flower beds, a Himalayan cherry tree, and techniques that lead to the fitness center, framed in black timber.

“Alison appreciated that aged and new sit perfectly alongside one another in the creation of an unique home with soul and atmosphere,” Sa claims of the final results. “Home is such an extension of your fashion,” provides Loehnis, whose most recent finds merge comfort and ease (an Erdem blanket) and collectibility (a Vanderohe Curio bowl). In furnishings, as in trend, she notes, “only purchase items that will previous.”